Refined audience data enables you to hone in on the precise segment of users who are interesting for you in accordance with your objectives.
Thribee's Audience solution helps advertisers maximize their investment, segmenting users in targeted groups based on defined criteria.
Thribee allows to segment different groups of users by various criteria:
Geolocation: Geo-targeting is a segmentation criteria based on the identification of the physical location of the user. The possibility to choose which content will be visible for specific location, allows you to define commercial actions that maximize contact with the user and increase the value of your campaigns by offering ads that are of interest to the user and relevant to their business.
New Audience: New Audience Segmentation is a segmentation criteria that allows to target users who have not visited your site from Trovit and to prioritize them.
Returning Users: Returning Users is a segmentation criteria that allows you to target users who have already shown an interest in your ads in Trovit.
Retargeting Users: Retargeting is a segmentation criteria that helps you re-engage with users from Trovit who’ve left your website before generating a conversion.
We leverage real-time data about user behavior and conversions in order to help you turn all users into leads.
Note: This feature is currently available only for Trovit campaigns.
Comments
0 comments
Please sign in to leave a comment.