When conversion happens on the same page and it’s within an AJAX response (example: no redirection to a thank you page, action button that doesn’t redirect to a new page), you need to add the Thribee pixel base code between <head> and </head> of that page, without the lead event ta ('send', 'lead'). Then you need to place the lead event in the right place, just within the AJAX response. For instance, if you want to track a conversion when users click on Submit email button (that does not load a new page), the website developer will have to ensure the ta (‘send’, ‘lead’); event is triggered when clicking on the Submit button.
To be placed in the header
To be triggered when the Click To Action button via AJAX:
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