The Thribee Conversion Pixel allows you to place a single pixel across your website to track and report conversions.
The main advantages of Thribee's Conversion Pixel are:
- Register the conversions generated by our aggregators traffic.
- Create Retargeting campaigns to our aggregators' users. This is only available for Trovit.
Steps to get your pixel up and running
-
1. Copy your code
-
2. Install and add your lead event
-
3. Verify your pixel
<!-- Trovit Pixel Code -->
<script type="text/javascript">
(function(i,s,o,g,r,a,m){i['TrovitAnalyticsObject']=r;i[r]=i[r]||function(){
(i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
})(window,document,'script','https://analytics.trovit.com/trovit-analytics.js','ta');
ta('init', 'xy', 1, '<yourcode>');
ta('send', 'lead');
</script>
<!-- End Trovit Pixel Code -->
Get your Thribee Pixel and send it to the web developer
Copy your Pixel code above and share it with your web developer. You can click on the Copy button on the right bottom corner to copy it in your clipboard and then paste it in a text file or email, to share it with your web developer for implementation. The web developer will have to implement it according to the instructions explained in "How do I install the Thribee Pixel?" section.
How do I install the Thribee Pixel?
Implement the conversion pixel in the pages where the lead is tracked. After you’ve got your Thribee Pixel (copy paste the code above), you'll have to implement it on your website (usually by your website developer), on those pages after the lead happened (example: Thank you page, Confirmation page, etc...).
We recommend inserting the Thribee Pixel code between the <head> and </head> tags of the page. You may already have other existing code between the head tags, so just place the pixel code underneath that, but above </head> Recommendation: You can insert the pixel code without the lead event in the rest of your web pages (example: homepage, ad page, search results, etc…). This will allow us to match and attribute with more accuracy the conversions that come from our aggregators.
Important notice: If you have any old Trovit pixel codes implemented and you are going to implement the new Thribee Pixel, you must remove the old code from your website, otherwise you may end up double-counting conversions.
Comments
0 comments
Article is closed for comments.